Just Baked

What's New

A new year means new adventures, and Paso Robles is the perfect place to explore! Nestled in the heart of California’s Central Coast wine country, Paso is always buzzing with new. Here are our top picks that opened in 2023, and those we can’t wait to experience in 2024!

Start the day at the quaint H. Cheval Coffee Shop for morning goodies and people watching right on the main square of Paso’s Downtown City Park. From espresso drinks to teas, H. Cheval has your caffeinating needs covered alongside a tasty array of pastries. 

For a sugar fix that’s pretty, head diagonally across the square where local favorite Just Baked opened a new location in the last year. Just Baked’s range of cookies, cakes, pastries, and macarons will have visions of sugar plum fairies dancing in your head all year long. Load up on as many goodies as you want: you’re among friends. 

Before launching into the real reason to visit Paso (ahem, wine), stop off at Graze Craze to pick up a perfectly curated charcuterie board. These thoughtfully crafted boards vary from large and meaty to small and veggie. Peruse their ever-evolving menu to find the perfect pairings for the day ahead. 

Ready for wine? Ulloa Cellars has been one of the most intriguing new labels and there’s now an equally intriguing tasting room to visit. Good vibes and positive affirmations prevail here as guests are invited to taste through an elevated array of whites and rosés. 

For an alternative but equally innovative experience, become a winemaker for a day at the new Blending Lab Winery. An offshoot of its LA sibling, The Blending Lab provides guests with all the winemaking alchemy needed to craft their own unique blends. Keep an eye on their calendar for classes and other inspired events. 

Time for a coffee break! Tin City Jones Coffee Roasters is a welcome addition to Tin City. Owner Chuck Jones and manager Meagan Tucker share their heritage of fresh roasted Guatemalan coffee from their family finca. Beans are also available by the pound with varied degrees of roast. 

When it’s time for a full meal, Umi Sushi & Sake proves that Paso offers so much more than predictable fare. With classic and inventive Japanese dishes, Umi provides sumptuous, hand-crafted meals with an impressive sake list right in the heart of downtown Paso Robles.  

The Den Paso (Cal Coast Brewing) is steps away from the main square both literally and figuratively. Offering 10 craft beers, Paso wines, and local favorites like brisket from The Ranch Hand, The Den invites guests to come on in and stay for a long while. Check out the events calendar for live music and more.   

For a very Paso place to stay, check in to the dog-friendly Farmhouse hotel right in downtown Paso Robles. Originally built in 1947, renovations have freshened up period-specific architecture for the perfect balance of nostalgia and modernity. Thoughtful touches like luxe Italian bedding, curated minibars, and zippy Linus bicycles ensure a memorable getaway for all.


Coming Soon...

As if all that newness isn’t enough, we have these openings slated for 2024… and we are here for all of it!

Opening in spring 2024, the much-anticipated River Lodge is a mid-century motel that’s a lesson in leveling up! With a heated pool and hot tub, the full service Ciao Papi restaurant and bar, and courtyard lawn games, the River Lodge will bring more vintage vibes than a ‘64 Aston Martin.  

Frunchroom and Cellar Fermentation, by husband-and-wife chefs Eric and Rachel Ponce, is an expansive endeavor slated to open in the summer of 2024. The multi-use space will include a restaurant, bakery, butcher, and more, creating a one-stop culinary destination. 

The much-loved Treana Winery plans to join the cluster of tasting rooms in downtown Paso Robles, and we couldn’t be happier! Known for providing world class wines in an approachable setting, Treana will soon be a regular stop for tasting trips. 

And finally, Grapes and Grains Lounge is part cocktail lounge, part event space, and part speakeasy that promises to be a favorite for all. Look for mid-2024 opening celebrations.