SOCIAL MEDIA RESOURCES
Social media resources are available to help enhance the relationship between Travel Paso and our community partners.
These tools are available for download below.
We are always looking for new ways to help promote your business via Travel Paso's channels. Please see the documents below for more information!
SUBSCRIBE TO OUR WEEKLY INDUSTRY NEWSLETTER
Join our Industry Email list for access to promotional opportunites and other important industry announcements.
CURRENT TRAVEL CONDITIONS
Highway 1: Please note that all SLO CAL Highway 1 destinations are open and accessible via Highway 1 from the south. If coming into SLO CAL from the north or traveling north into Monterey County, please be advised of the following:
- Highway 1 is closed 4.6 miles north of Ragged Point (NW SLO County) at Salmon Creek, just past the ranger station, to the Big Sur Ranger Station just before the Pfeiffer Canyon Bridge.
- Additionally, Highway 1 will be closed in Monterey County until further notice to replace the Pfeiffer Canyon Bridge, located one mile south of Big Sur.
- Northbound through-travelers on Highway 1 are encouraged to take Highway 46 East towards Paso Robles as a detour, and proceed to Highway 101 North.
- From Monterey, southbound travelers are encouraged to take Highway 68 East at Monterey, and proceed to Highway 101 South.
For more information, please visit the SLO County Transit website.
VISIT SLOCAL 2017/18 MARKETING PLAN
Visit SLO CAL has published their plan for promoting SLO CAL through the fiscal year ahead. In this marketing plan you will find an overview of their holistic approach to advertising, website and social media, public relations, sales and industry relations to advance the SLO CAL brand and grow tourism to the county.
VISIT CALIFORNIA'S 'ALL DREAMS WELCOME'
As part of Visit California's landmark “All Dreams Welcome” initiative, they have developed a comprehensive toolkit to share their messaging approach and help you engage with this important initiative.
When it comes to international visitation, our North American neighbors stand alone: In 2016, Mexico and Canada combined for a record 9.4 million visitors who spent more than $5.3 billion in California. These also happen to be the markets where there is the greatest sensitivity.
Visit California invites all tourism partners to access the "All Dreams Welcome Toolkit," developed specifically for industry to use in efforts at the regional and local levels.
VISIT CALIFORNIA - YEAR IN REVIEW
Explore the FY16/17 Year in Review publication and interactive microsite! Visit California’s annual report details the organization’s global marketing efforts, latest economic impacts, and the rich contours of the state's travel and tourism landscape from a record-breaking year.